Customers
18,420 people across Shopify, Amazon and your Inbox
AV
Ava · Onboarding & Documents
18,420 customers. 3 need you today — I already wrote each message.
771
771 customers got a late order mostly Texas orders shipping from NJ instead of Dallas.
AV
VIP, 31 orders, $1,284 lifetime — hasn't ordered since Aug 19.
AV
12 orders since Mar 2025, roughly every 6 weeks — due again.
New1,640
First order this month
One order8,543
Bought once, no repeat yet
Repeat2,053
Bought more than once
VIP4,210
Your top spenders
At risk1,900
No order in 90 days
The numbers
Customers
18,420
Shopify, Amazon and Inbox combined
Repeat rate
34%
Bought more than once
Avg. lifetime value
$212
Blended across channels
New this month
1,187
Signed up in September
Retention
Retention by monthly cohort
M0
M1
M2
M3
M4
M5
Apr 26
100%
46%
39%
36%
35%
34%
May 26
100%
44%
38%
35%
34%
Jun 26
100%
47%
40%
37%
Jul 26
100%
45%
38%
Aug 26
100%
43%
Sep 26
100%
% of each month's new customers who bought again, N months later.
Channels
Where they buy
Every channel, summing to the full base
Shopify
13,60074%
Amazon
2,95016%
Stripe
1,1206%
PayPal
7504%